An advisor who works on conviction.

The Story

Why I work this way.

I started in real estate because I was tired of watching friends, family, and first-time buyers make irreversible financial decisions on the back of a forty-five minute showroom visit. Buying property is one of the few transactions in life that you cannot easily undo, and yet it is often advised on with less rigour than a portfolio rebalance.

My practice is the opposite of that. I take on a small number of mandates each year. I begin with a diagnostic, not a deck. I tell clients when not to buy, when to wait, and when their existing strategy is wrong. Sometimes those conversations cost me a transaction. They never cost me a client.

The right question, asked early, is worth more than the best deal, found late.

Who I work with

• Owner-occupiers upgrading from HDB to private, or moving between private holdings, who need clarity on timing, financing, and ABSD strategy.
• Investors building a portfolio under their own name, a spouse's name, or a family company, where decoupling and trust structures matter.
• Expatriates navigating Singapore's stamp duty regime, particularly those eligible for ABSD remission under FTAs.
• Family offices repositioning concentrated property holdings, planning generational transfers, or sourcing off-market opportunities.

How I am paid

Standard CEA-regulated commission, paid by the developer or seller in the vast majority of cases. The first conversation is free. The diagnostic is free. The work is paid only when a transaction completes, which means our incentives are aligned: I am paid to find you the right property, not to sell you any property.